Introduction
For many small business owners in Nigeria, one of the biggest questions is:
“How much will a website actually cost me?”
The short answer is: it depends.
The better answer is: you don’t need to break the bank to get a website that works.
In this 2026 guide, we break down website costs in Nigeria, what affects pricing, and how to choose the right option for your business stage.
Average Website Costs in Nigeria (2026)
Here’s a realistic breakdown:
1. Basic Business Website
₦150,000 – ₦350,000
- 3–5 pages (Home, About, Services, Contact)
- Mobile-friendly design
- WhatsApp and call buttons
- Basic SEO setup
Best for: Small service businesses, startups, NGOs
2. Standard Professional Website
₦400,000 – ₦800,000
- Custom design
- Clear service pages
- Lead/contact forms
- Better SEO setup
- Easy content management
Best for: Growing SMEs, clinics, home care services
3. E-commerce or Advanced Website
₦900,000 – ₦2,500,000+
- Online store or booking system
- Payment integration
- User dashboards
- Automation and integrations
Best for: Online stores, tech-enabled businesses
What Affects Website Cost?
- Number of pages
- Custom design vs templates
- Features (booking, payments, automation)
- Content creation
- Ongoing support
The Biggest Mistake SMEs Make
Many businesses focus only on cheap price, not business value.
A cheap website that:
- Loads slowly
- Confuses customers
- Doesn’t generate enquiries
…ends up costing more in lost opportunities.
What to Focus on Instead
- Clear message
- Easy contact
- Mobile experience
- Speed and reliability
- Ability to grow later
Final Advice
A good website is an investment, not an expense.
Start with what you need now, and build as you grow.